We begin every year by taking stock of the latest trends in design, color and fashion as well as how social and corporate event planners are creating new twists on traditional themes. From technology to venues, formal to informal celebrations, here are our top 3 picks for event trends for 2015…
TECHNOLOGY TRIUMPHS. Technology at events is a hot topic. Industry professionals, especially in the Bay Area, are constantly trying to figure out how they can better leverage technology to enhance the guest experience at their events. Starting with the backend planning, tools like Social Tables and Goombal keep the event planner organized and on track. Other solutions like AppyCouple, a social sharing wedding app for guests and Topi, a networking app to connect guests at private events, provide an exceptional user experience that is easy to implement and navigate. And at the event, on the “night of”, photobooths like SnapFiesta are taking guest entertainment to the next level by adding a social media and streaming component, allowing event goers to stay connected during and after the event.
LUMINOUS LIGHTING. One of this year’s lighting trends is an uber modern chandelier, like this one from GotLight. It’s often said that the lighting is the magical key to a successful event. The design concept for every event requires a well-crafted lighting element. Even daytime events require management of the light in the form of shade structures. If the lighting at an event is too bright, this can immediately dampen the vibe and energy among guests, and if the lights are too dim, well, how can you find that critical contact at a networking event? Lighting engineers are the brilliant specialists assisting the planner choose the perfect balance of dark and light for each phase of an event.
SUSTAINABLY PRODUCED. Sustainability can sometimes feel like a buzz word, but don’t be fooled, it’s much more than a buzzword in the events industry. Event planners, worldwide, are engaging in conversation about how to reduce waste at corporate and social events. Producing an event to maximize sustainability starts with buying local and limiting printed items and other non-compostable waste. Sorting recycling, compost and trash at the end of the event further ensures a lighter impact on the city’s waste management systems. Industry professionals are also getting creative by using LED lights that use far less energy, encouraging clients to donate leftover food from events to local charities, and utilizing floral elements that can be replanted or reused.
What event trends are you seeing surfacing in 2015? Tell us on Facebook or on Twitter !